#1 NEW YORK TIMESBESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life.
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR
Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets.
Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.
In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including:
• Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming.
• Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity.
• Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale.
• Fairness. Treat people decently, with empathy, and be accessible to them.
This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology.
“The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”
For cinema and entertainment mainly for adult audiences the Walt Disney company needs to be broken up before they take control of all industries through their endless buying out companies among other practices to avoid competition. Animated movies are cancer. They need to stop buying everything and ruining it with woke p.c. Disney makes terrible movies and tv shows with identity politics.15
Captivating, easy to read and contains valuable lessons that any leader or manager can benefit from.55
Bob Iger takes you beautifully through his life and journey throughout the Walt Disney company. He keeps you engaged in his history and shows you ins and outs of the company. Definitely recommend55
I had no idea of the back story and where or how he came to be in charge. Couldn’t stop reading as I know how it ends I have Disney + but I kept thinking he is not going to make it everything is against him....55
One of the most inspirational books I’ve ever read.55
Bob Iger’s leadership philosophy so closely matches what I aspire to — a relentless pursuit of perfection. In my Christian Leadership class my junior year of high school, we were urged to write mission statements. I wrote then and still abide by “pursuing excellence and challenging mediocrity.” This book encourages you to take risks and do just that. I cannot recommend this book enough.55
I would definitely recommend this book to anyone who is curious about the inner machinations of a major corporation like Disney and the thought process that goes into making executive decisions.55
So great, clear and concise! Really great read.55
Truly wonderful story telling, and an even better depiction of the do’s and don’t’s of leadership!55
Well written. I enjoyed reading this book.55