10 Secrets to a Bestseller

10 Secrets to a Bestseller Summary

Calling all writers! 10 Secrets to a Bestselleris the self-publishing guide you’ve been looking for.

Whether you’ve dreamed of writing the Great American Novel, have a series of techno-thrillers in your drawer, or are drafting a self-help fitness book, you know in your heart of hearts that you’re a writer. You know it because you have always felt the drive to write; because you’re constantly coming up with new ideas; because you have something to say to the world . . . 

The only problem is getting the world to listen.

That’s where10 Secrets to a Bestseller: An Author’s Guide to Self-Publishingcomes in. Thoughtfully crafted by Tim McConnehey, the creative force behind numerous award-winning and bestselling books, this in-depth, approachable guide will help you navigate the complex world of self-publishing, from crucial steps like researching your market and designing a great cover, to challenges like finding the right editor.

In the past, authors were limited to a fine chemistry between themselves, an agent, and a publisher, and the selling process became increasingly focused on the commerciallyviable (as defined by the editor, marketing . . . everyone but the reader). Now, a diversity of self-publishing options has opened up a whole new world to aspiring authors where they can reach their readers directly—but a world so diverse it can be bewildering. McConnehey helps you make sense of the process involved in bringing your book to market. Looking at real-world success stories from his self-publishing company, Izzard Ink, you’ll learn the added value of professional design, what should be on your pre-publishing checklist, why proofreading is an essential (though often overlooked) step, how to market and distribute your book in ways proven to maximize your sales, and much more.  

Whether you’re just beginning to outline your first memoir or you’re well into your fifth novel, 10 Secrets to a Bestsellerwill help you get your work into the hands of readers and take your writing career to the next level.

Praise for Tim McConnehey and Izzard Ink

[McConnehey] wants to keep authors in a place to direct their own decisions, while providing all the help they may need to get the job done. 
AML on 10 Secrets to a Bestseller: An Author’s Guide to Self-Publishing

[McConnehey] makes a great statement that is very true for a writer when he says: ‘Success is mastering failure.’ The writer needs to make writing like a job, pick a time to sit down and write. Make yourself do it and accomplish your goals. 
Reader’s Favorite on 10 Secrets to a Bestseller: An Author’s Guide to Self-Publishing

I have worked with the world’s leading multinational companies for my books, as well as managing my many speaking engagements. Izzard Ink’s consultation services were some of the best. I am especially grateful for the guidance with my website and social media marketing campaigns. Izzard Ink’s focus is on building authors and people. I would recommend Izzard Ink for any published or non-published author, regardless of the phase they are in the process.
Dan ClarkNew York Timesbestselling author of The Art of Significance, National Speaker Association Hall of Fame

My husband, W. Cleon Skousen, wrote several books, including The Naked Communist and The Naked Capitalist. We were so happy when each of those became bestsellers. I was told that, at last count, those two books had sold more than two million copies combined. I’ve had Izzard Ink refresh five of Cleon’s books and all of them turned out crisp and new and attractive.
Jewel P. Skousen, editor and spouse of USA Today and New York Times bestselling author W. Cleon Skousen

I am a self-publishing author/publisher and have had the best experience, bar none, with the Izzard Ink group. They are the best bunch of hard-working professionals that I have ever had the privilege of working with; I would recommend them to anyone looking to design a cover, create a beautiful interior, and I would recommend them for all your creative publishing needs. Tim McConnehey has held my hand through the entire process and answered my questions at all hours of the day and night. I couldn’t be more pleased with the results.
Diane Merrill Wigginton, author and owner of Jeweled Dagger Publishing

Book Reviews


Great book!5 star

This is a wonderful book! I highly recommend it! It's a great read and the writing is helpful, useful and easy to understand. I really enjoyed it and have learned a lot. This book is super helpful and so good for publishing your own book! Highly recommend!55

Mr. Mitt

Guide for Self-Publishing5 star

I came across this book from an article the author wrote on The Huffington Post about the 10 step to publish a book. I appreciate all of the real life examples. I now look at my books from the 30,000 and plan accordingly. There is so much that goes into a book. My favorite step is Assemble a Team. Every author needs to have a team behind them. I hihgly recommend this book.55

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